Over 500 million professionals are currently using and interacting on LinkedIn, and many are discovering that they can quickly pan this untapped market for ideal prospects that turn into clients. There are many opportunities on the LinkedIn social media platform, but there are also aspects and strategies that are not apparent to the average user. Most businesses are unaware of how to leverage the power of even a small paid membership on LinkedIn. We will guide you how to take advantage of what this powerful platform has to offer. Allan Fine has achieved great results with online marketing and advertising and has developed a deep rooted overview of both the big picture and the minute details that are necessary for successful use of the LinkedIn platform. He has become an expert level social media and LinkedIn speaker, and can make your event or conference shine. He can assist your audience in evaluating whether social media and especially LinkedIn is the social platform that is right for your organization. By determining what percentage of social media strategy should be allocated to refining employee personal and company LinkedIn profiles and adding and coordinating additional team member's participation in daily social activities, Allan can maximize the potential this social media platform can accomplish for your business. In addition, Allan will clearly express how to best use social media and LinkedIn for every type of business. The platform will accept a large amount of copy, and there is great value to a complete input of information in all the areas Allan recommends. Moving forward, the pertinent question is-- "How to best connect with others to create a lead generation and marketing funnel?" It is a process that Allan has achieved and duplicated over and over again and can now simplify for you and your company by making everyone comfortable to proceed with networking, connections, and content sharing in a diligent and organized manner. He will also coach and share knowledge on how to incorporate and interact LinkedIn activity with all other social media platforms.